Berkshire CBD
Cannaflower™
Premium packaging for a New England farm committed to cultivating the highest-quality CBD hemp flower. From pre-rolls to whole flower, every detail of the packaging was designed to reflect the superior quality of the product inside.
The System
Partnering with Berkshire CBD, I developed branding and packaging for their pre-roll and flower lines. Using a clean, minimalist design, each strain was assigned a distinct color and pattern based on its effects—making products easy to recognize while maintaining a cohesive system across the line.
Preroll Packaging
The sleeve’s band aligns precisely with the branding on the tin, which features a powder-coated finish for a refined, tactile feel. A spot varnish on the sleeve enhances the color band’s pattern, adding subtle dimension across both the design and typography.
Joy
Lift
Calm
Rest
Whole Flower Packaging
On the flower box and, the color band wraps seamlessly around the packaging, echoing the visual language of the tin. Each features the same spot varnish, amplifying the pattern and typography. For a striking reveal, the pattern for each strain fills the inside of the box, with the inside lid featuring a summary of the other strains in the collection.
